Monday to Thursday next week I’ll be posting a series of posts about The Intention Economy, (cf. yesterday’s post). Following the advice of Brian O’Leary at Magellan Media Partners I’m now keeping blogposts much shorter than they were in the old days on Blogger. So this is definitely a Friday afternoon post – because although in and of itself it is short, its central point is this link to a YouTube video of Doc Searls speaking at the launch of his book, which took place at the Berkman Center for Internet and Society at Harvard last month. It’s not a weekday soundbite: it’s for when you have thinking time.
The video playtime is one hour 17 minutes. I’ve listened more than once. (In the kitchen cooking works for me.) What are you listening to? say the resident teens in disgust at voice media not music in the kitchen – and then they start listening too, round-eyed. It’s a wide-ranging talk brushing over many of the themes explored in more depth in the book and it should give you an insight into why I believe that all publishers should familiarise themselves with Searls’ book (from Harvard Business Review Press). I’ve been reading it on Kindle for the iPad – which is a particularly rewarding way to engage with it because of numerous references hyperlinked back to the original sources.
Coming up on Monday, thoughts on VRM – Vendor Relationship Management – and what the Amazon Advantage example suggests.
And for the curious-minded paying close attention, posting Monday to Thursday only, because this time next week I’ll be in Venice. Phone, laptop and internet free. Even in my networked world, some experiences belong offline.
Thanks for reading The Intention Economy, for listening to my talk and for thinking out loud about the book and VRM. I looking forward to reading your posts this week.
One piece of counter-advice from that of many others: don’t shy away from long posts, if you have something inherently long to cover. I’ve been blogging since 1999, and in my experience longer posts are, on the whole, more informative and effective than shorter ones — at least for unpacking complex topics or for making a case requiring plenty of links and other evidence. A plain fact is that all the most linked-to, influential and durable of my posts have been long ones. Maybe that’s just me; but I suspect there is a principle at work.
Cheers,
Doc
Thanks for coming by! I hope you enjoy the sequence of posts, which are very much about how your book informs my thinking about the (somewhat narrow) professional space I inhabit…
With regard to you blogging advice I think there’s merit in both your advice and Brian’s. His was given at a time when I was struggling to write regularly and knowing my tendency to write long and ponder for hours! Being a professional essayist would be heaven – but that’s a life that’s usually required an independent income from Montaigne to the present. You’re quite right about long posts though. I’m always intrigued that the second most visited post on my old blog is one that talks about Twitter, the English Civil War, Regicide and the Rule of St Benedict – which is a pretty eclectic mix!
http://sheilabounford.blogspot.co.uk/2009/07/on-twitter-agitation-and-collaboration.html
Hope you enjoy the sequence of posts this week.